Na newyorškem tednu mode, kjer se lahko trendi skoraj v trenutku preselijo z modne piste na družbena omrežja, je Haute Styles Week poudaril nekaj, kar postaja vse dragocenejše: individualnost.
Dvodnevno dogajanje, ki je potekalo 11. in 12. septembra, se je odvijalo med manhattansko oblačilno četrtjo Garment District in prostorom Bryant Park Loft. Neodvisne oblikovalce, ustvarjalce na začetku poti, predstavnike medijev in talente iz oddaje Project Runway je združilo v programu, ki je resničnost gradnje modnega posla povezal z energijo modne piste.
O modnem programu Haute Styles Week v New Yorku in na Miami Swim Weeku so v preteklosti že poročali mediji Grazia, Harper’s Bazaar in ELLE, naslednja postaja na koledarju pa je Pariz, kjer bo dogodek potekal 3. oktobra.
Toda sporočilo v New Yorku je bilo preprosto: Brez kopij.
Devet oblikovalcev, devet različnih modnih zgodb
Na isti modni pisti so se 12. septembra predstavile visoka moda, večerna oblačila, konfekcija, spodnje perilo in letoviška moda, vendar brez skupne estetike.
Predstavitev je odprla Dani »Boots« Bennett iz znamke moonhAg, oblikovalka iz 22. sezone oddaje Project Runway, sledili pa so iFashion SD, iDo Designs by Eva, Kaciano Atelier, Motoya Kouture, Amor Kouture, Karlene Designs in Saint D.Love. Večer je sklenila znamka LRE oblikovalke Toyin Latour.
Devet oblikovalcev. Devet pogledov. Ena modna pista.
»Brez kopij predstavlja natanko tisto, za kar želimo, da se zavzema Haute Styles Week,« je dejal Dimitry Walker, izvršni direktor podjetja Haute Styles Week Inc. »Našim oblikovalcem ni treba biti videti enako, ustvarjati enako ali na enak način graditi svojih podjetij. Njihova individualnost je njihova vrednost.«
To je bila primerna izjava za teden mode, ki ga vse bolj oblikuje takojšnja prepoznavnost. Medtem ko lahko algoritmi skoraj čez noč ustvarijo vtis, da so trendi univerzalni, je dogodek Brez kopij zagovarjal nasprotno: najzanimivejše, kar lahko oblikovalec prinese na modno pisto, je pogled, ki je povsem njegov.
Preden so se prižgale luči
Zgodba se je pravzaprav začela že dan prej.
Haute Styles Week je 11. septembra tempo modne piste zamenjal za intimno predstavitev v razstavnem prostoru v manhattanski oblačilni četrti Garment District. Oblikovalci so lahko svoje kolekcije predstavili medijem ter se pogovarjali o identiteti blagovnih znamk, kupcih, možnostih za prodajo na drobno in poslovni rasti.
»Razstavni prostor nam omogoča, da za trenutek ugasnemo luči modne piste in se osredotočimo na posel,« je dejal Walker. »Kdo je oblikovalec? Kdo je njegov kupec? Zaradi česa je njegova kolekcija poslovno zanimiva? Kam se lahko ta blagovna znamka razvija v prihodnje?«
V zakulisju modne piste je Maddy, lastnica podjetja Beauty by Maddy in direktorica za glamur pri HSW, ves čas predstavitve skrbela za pripravo modelov in lepotno podobo. Organizacijo pri razvoju njene naslednje faze podpira tudi Ebony Gaskins, ki začasno opravlja funkcijo na področju sponzorstev in partnerstev.
Naslednje poglavje
Po zaključenem dogodku v New Yorku Haute Styles Week že pogleduje v prihodnost.
Pod Walkerjevim vodstvom namerava HSW razširiti svoje delo na področjih razvoja oblikovalcev in modelov, izobraževanja, medijev, odnosov s trgovci in kupci, strateških partnerstev ter celoletnega modnega programa.
Del tega je tudi Haute Styles Academy, izobraževalna pobuda, katere cilj je ustvarjalcem omogočiti dostop do strokovnega in poslovnega znanja, s katerim lahko trenutek na tednu mode spremenijo v nekaj trajnejšega.
Haute Styles Week se na NYFW vrača februarja 2027, dogodek Brez kopij pa je že ponudil prvi vpogled v identiteto, ki jo namerava ohraniti tudi v prihodnje.
Uvrstitev na modno pisto lahko namreč oblikovalca predstavi modni industriji. Če ustvari nekaj nezamenljivo svojega, pa lahko poskrbi, da ga bo industrija spremljala še naprej.
Kot je dejal Walker: »Modna pista nikoli ne bi smela biti ciljna črta. Za nas je to šele uvod.«
PR: Paris Runway Official @parisrunwayofficial
Avtorica/novinarka: Brit Olivia @onceuponatimebrit
Show: @hautestylesweek
Fotografije: Gabriela Candela @elladelarte
Modeli:
Olivia Gear @Oliviagearr
Lucie G @luc1e.guman0va/
Susanne - @susanneschroedter
Josie - @restlessjosie
Sabrina - @sabrinna_esme
Sarah Gross - @sarahkimfinance
Day Sha @dayj.doll
Taiana @xtaianamartinsx
Aiyanna - @aiyannarose_official
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“No Carbon Copies” Takes Over NYFW With Haute Styles Leading the Way - 9 Designers, 9 Stories Told, 1 Runway
Nine designers, one Manhattan runway and no interest in following the same fashion formula. Haute Styles Week returned to New York Fashion Week with No Carbon Copies, a celebration of designers building identities entirely their own.
At New York Fashion Week, where trends can move from runway to social feed almost instantaneously, Haute Styles Week made a case for something increasingly valuable: individuality.
Held September 11 and 12, the two-day experience moved between Manhattan’s Garment District and Bryant Park Loft, bringing independent designers, emerging creatives, media and Project Runway talent together for a program that combined the realities of building a fashion business with the energy of the runway.
Haute Styles Week has previously received coverage in Grazia, Harper’s Bazaar and ELLE for its fashion programming in New York and Miami Swim Week, with Paris next on its calendar on October 3.
But in New York, the message was simple: No Carbon Copies.
Nine Designers, Nine Different Fashion Stories
On September 12, couture, eveningwear, ready-to-wear, lingerie and resort fashion shared one runway without sharing one aesthetic.
Project Runway Season 22 designer Dani “Boots” Bennett of moonhAg opened the presentation, followed by iFashion SD, iDo Designs by Eva, Kaciano Atelier, Motoya Kouture, Amor Kouture, Karlene Designs and Saint D.Love. Toyin Latour’s LRE closed the evening.
Nine designers. Nine perspectives. One runway.
“No Carbon Copies represents exactly what we want Haute Styles Week to stand for,” said Dimitry Walker, CEO of Haute Styles Week Inc. “Our designers do not need to look alike, create alike or build their businesses alike. Their individuality is the value.”
It was a fitting statement for a Fashion Week increasingly shaped by instant visibility. While algorithms can make trends feel universal almost overnight, No Carbon Copies argued for the opposite: the most interesting thing a designer can bring to the runway is a point of view that belongs entirely to them.
Before the Lights Came On
The story actually began one day earlier.
On September 11, Haute Styles Week traded the pace of the runway for an intimate showroom experience in Manhattan’s Garment District, allowing designers to put their collections in front of media while discussing brand identity, customers, retail possibilities and commercial growth.
“The showroom allows us to take the runway lights away for a moment and focus on the business,” Walker said. “Who is the designer? Who is their customer? What makes their collection commercially viable? Where can that brand go next?”
Behind the runway, Maddy, owner of Beauty by Maddy and HSW Director of Glam, oversaw model preparation and the beauty operation throughout the presentation. Ebony Gaskins, working in an interim Sponsorship & Partnerships role, is also supporting the organization as it develops its next phase.
The Next Chapter
With New York complete, Haute Styles Week is already looking ahead.
Under Walker’s leadership, HSW plans to expand its work across designer and model development, education, media, retail and buyer relationships, strategic partnerships and year-round fashion programming.
That includes Haute Styles Academy, an educational initiative focused on giving creatives access to the professional and business knowledge that can help turn a Fashion Week moment into something more sustainable.
Haute Styles Week returns to NYFW in February 2027, but No Carbon Copies offered an early glimpse at the identity it intends to carry forward.
Because getting onto a runway can introduce a designer to the industry. Building something unmistakably their own is what may keep the industry watching.
As Walker put it: “The runway should never be the finish line. For us, it is the introduction.”
PR: Paris Runway Official @parisrunwayofficial
Writer/Journalist: Brit Olivia @onceuponatimebrit
Show: @hautestylesweek
Photographer: Gabriela Candela @elladelarte
Featured Models:
Olivia Gear @Oliviagearr
Lucie G @luc1e.guman0va/
Susanne - @susanneschroedter
Josie - @restlessjosie
Sabrina - @sabrinna_esme
Sarah Gross - @sarahkimfinance
Day Sha @dayj.doll
Taiana @xtaianamartinsx
Aiyanna - @aiyannarose_official
